---
title: marketing boot camp for ecps
description: Free marketing e-book, Marketing Boot Camp for Eye Care Professionals, a guide to basic marketing for eye doctors, opticians and optical store staff.
---

![Icare Labs Logo No Sub, No Glow-1](https://info.icarelabs.com/hs-fs/hubfs/Icare%20Labs%20Logo%20No%20Sub,%20No%20Glow-1.png?width=300&name=Icare%20Labs%20Logo%20No%20Sub,%20No%20Glow-1.png) 

 

![Marketing_Boot_Camp_Cover](https://info.icarelabs.com/hs-fs/hubfs/Marketing_Boot_Camp_Cover.png?width=284&name=Marketing_Boot_Camp_Cover.png)

 

## But, wait! There's more...

### Download the sequel!

Don't forget to take a look at our follow up e-book that gives you lessons on Facebook. If you've ever considered using Facebook, or if you need some help with your existing page, you'll want this guide.

You'll get:

- Facebook Basics
- Using Facebook Insights
- Facebook Ads
- Facebook Tips & Tricks

Click on the button below to download   
**Marketing Boot Camp 2: Intro to Facebook**.

[![Download e-Book](https://no-cache.hubspot.com/cta/default/515393/fb7cd8fc-6f3e-4892-b5c6-d436ac023802.png)](https://cta-redirect.hubspot.com/cta/redirect/515393/fb7cd8fc-6f3e-4892-b5c6-d436ac023802)

# "Marketing without data is like shooting with your eyes closed."

### Join the battlefront!

So, you went to school to become an eye doctor or optician, not a marketeer!

What is marketing? What do I do next? Do I need social media? If you've been asking these questions, this e-book is just for you! Download our ***Marketing Boot Camp for ECPs*** e-book. It will help form a battle strategy on topics like:

- Basic Marketing Concepts
- Marketing to Today's Internet-Savvy Consumer
- Utilizing Social Media
- Basic Website Design Considerations
- Much More!

Ok, soldier! Those are your orders. Download today!